Mad Men's Blank Canvas of a Season 5 Ad Tempts Urban Artists

Where I read a palpable sense of despair in the season five promo poster for Mad Men as the image prominently featured a wretched expanse of white space into which a black and white man was hurtling, others saw it as an opportunity to stretch their creative muscles.

Throughout internet and on subway posters, the Mad Men image is being altered in clever, sometimes downright odd ways.

The Gothamist and the web site Laughing Squid have run photos of Mad Men subway posters that have been tagged in ways that reflected a variety of interpretations of the image:

How do you interpret the basic, unvarnished image? Negatively, positively or intentionally designed to spark existential conversations like this one?